Augmented Reality Zappar App in action

Personalities Come to Life at The Duke in aid of Puttinu Cares

Christmas is about giving.   This year Keen came up with an innovative idea for The Duke Shopping Mall and decided to set up some info stands with a difference to raise awareness for Puttinu Cares.

Five personalities volunteered their time to help out. Nate Darmanin, Valentina Rossi, Christabelle Borg, Daniel Chircop and Gaia Cauchi are all present on the info stands that have been prepared and installed at The Duke. At first glance, these info stands look static however there is a twist!

When you follow the steps below, the personalities will come to live using Augmented Reality.  You’ll learn more about Puttinu Cares, hear their Christmas message and even enjoy taking selfies with them!

Step 1:

Make sure you have the Zappar App (you can download it from iTunes of PlayStore) on your device.  The Zappar App needs to use the device’s camera and it also needs to be connected to 3G or WiFi for the App to work.

Step 2:

Hit the Zappar Icon and point your device at one of the info stands found at The Duke Shopping Mall.  See the celebrities come to life on your mobile! Listen to their Christmas messages.

Step 3:

Take a selfie with the celebrity and share with family and friends.

Step 4:

Don’t forget to leave a donation for Puttinu Cares at The Duke Shopping Mall.

 

Curious to see how it works? Check out the video below and see it in action.