Marketing a product, service, or business has never been easier than it is today. With access to social media and mobile phones, anyone can publish content instantly and potentially reach thousands of people at a very low cost. BUT at the same time, it’s now more difficult to execute an ‘effective’ marketing campaign. It’s becoming harder to get people to CARE. To break through the NOISE.
If you feel that your allocated Marketing budget and resources don’t drive the desired success and you are struggling with customer retention or missing out on converting window shoppers to customers – it’s time to suss out your Marketing Mix.
Since the drastic shift to digital we are no longer in the dark when it comes to knowing what works and what doesn’t for the consumer online. This is mainly due to the constant monitoring of data through analytics and other specialized tools. We now know exactly the demographics of your site’s visitors, their behavior, what they are buying and where, if any, obstacles are occurring. At this day and age as a digital marketing company Keen is able to provide you with more answers to your questions than ever before for a successful website that delivers!