Though email is often taken for granted, it is always worth noting that email marketing remains a strong digital marketing channel across devices. This is especially the case if you have a good set of loyal customers. Read more
In traditional business, no one sits in an empty shop hoping for customers to come in without taking a proactive stance. Customers need to know about the shop and there has to be something that interests them and motivates them to visit the establishment. The same is true in the online world.